“While I can’t visit everyone’s living room,” says Hillary Clinton as she sits in her own, “I can try, and — with a little help from modern technology — I will be holding live online video chats.”
Thus began her attempt to spark an internet “conversation” with the American people that will feature no fewer than five such online chats in the coming days.
Mrs Clinton’s decision to launch her campaign for the presidency on the internet bypassed the mainstream media, which despite being denied any direct access to her over the weekend, nonetheless gave her wall-to-wall coverage.
Barack Obama, one of her rivals for the Democratic nomination, also chose to outline his presidential ambitions last week with a similar — if slightly stiff — video clip on his website. Their use of such technology allows the candidates to demonstrate an affinity with modernity while also allowing them to control their message in a way that a press conference or TV interview does not.
|Democratic Candidates||Republican Candidates|
|Barack Obama||61663||Ron Paul||3718|
|Hillary Clinton||27981||Mitt Romney||2083|
|John Edwards||12256||Rudy Giuliani||1379|
|Dennis Kucinich||2627||Tom Tancredo||1158|
|Bill Richardson||1403||Sam Brownback||832|
|Joseph Biden||622||Mike Huckabee||629|